PhonePe launches AI-powered SmartPages for payment page creation
PhonePe launches SmartPages, an AI tool in its Payment Gateway to auto create mobile ready payment pages for merchants, cutting setup time and effort.
2 Min Read
PhonePe on Wednesday (June 10) announced the launch of “SmartPages”, an AI-powered payment page creation tool integrated into its PhonePe Payment Gateway (PG) dashboard. The feature is designed to help merchants build digital payment pages without requiring coding skills, technical expertise, or manual design work.
According to the company, SmartPages uses artificial intelligence to generate complete payment pages based on a simple text description provided by a merchant.
This includes generating product descriptions, selecting relevant input fields such as contact details or shipping information, and arranging the overall page layout.
The company said the tool aims to address common challenges faced by small and independent sellers, particularly the time and cost involved in building online payment interfaces. Traditional website or no-code page builders often require manual configuration and copywriting, whereas SmartPages is intended to automate much of this process.
Speaking on the launch, Deep Agrawal, VP and Head of Payments at PhonePe, said the product is designed to reduce setup time significantly, noting that while conventional website creation or manual no-code tools can take hours or even weeks, SmartPages can generate a functional payment page in a much shorter duration by automating design and content generation.
SmartPages is natively integrated into the PhonePe PG dashboard, allowing merchants to directly access payment processing features, multiple payment options, and real-time transaction analytics without additional integration steps.
The company also indicated plans to expand the capability of SmartPages with more advanced AI features in the future. These may include analysing a merchant’s social media activity and past marketing campaigns to better understand brand tone and create more personalised, context-aware payment pages.
According to the company, SmartPages uses artificial intelligence to generate complete payment pages based on a simple text description provided by a merchant.
Users can describe their product or service in a few sentences, including in regional languages, and the system automatically creates structured, mobile-optimised checkout pages.
This includes generating product descriptions, selecting relevant input fields such as contact details or shipping information, and arranging the overall page layout.
The company said the tool aims to address common challenges faced by small and independent sellers, particularly the time and cost involved in building online payment interfaces. Traditional website or no-code page builders often require manual configuration and copywriting, whereas SmartPages is intended to automate much of this process.
Speaking on the launch, Deep Agrawal, VP and Head of Payments at PhonePe, said the product is designed to reduce setup time significantly, noting that while conventional website creation or manual no-code tools can take hours or even weeks, SmartPages can generate a functional payment page in a much shorter duration by automating design and content generation.
SmartPages is natively integrated into the PhonePe PG dashboard, allowing merchants to directly access payment processing features, multiple payment options, and real-time transaction analytics without additional integration steps.
The company also indicated plans to expand the capability of SmartPages with more advanced AI features in the future. These may include analysing a merchant’s social media activity and past marketing campaigns to better understand brand tone and create more personalised, context-aware payment pages.
Source link
